Format Showdown

PNG VS WebP

The ultimate comparison guide. Understanding the technical differences between Portable Network Graphics and Web Picture Format.

PNG

png

Lossless format supporting transparency, ideal for logos and digital art.

Pros

  • Lossless quality
  • Alpha channel transparency
  • Wide support

Cons

  • Larger file sizes than JPG
  • Not good for print (RGB only)

WebP

webp

Modern format providing superior compression for web performance.

Pros

  • Superior compression (30% smaller than JPG)
  • Supports transparency
  • Supports animation

Cons

  • Not supported by very old browsers
  • Complex encoding

When PNG wins

Stay with PNG when you need logos or screenshots. Its strengths center on lossless quality and a feature set native to PNG Development Group.

When WebP wins

Choose WebP when your workflow prioritizes modern websites or app assets. It delivers superior compression (30% smaller than jpg) plus modern compression perks.

Technical Specifications

FeaturePNGWebP
MIME Typeimage/pngimage/webp
DeveloperPNG Development GroupGoogle
Release Year19962010
Best ForLogos, Screenshots, Graphics with transparent backgroundsModern websites, App assets, Speed optimization
Opportunity map

Where PNG still wins

Keep PNG when you need lossless quality and workflows depend on logos / screenshots. Link those teams directly to the converter above so they can ship WebP deliverables without leaving their browser.

  • • Reference the .png glossary from this page.
  • • Embed the conversion CTA in docs, wikis, and onboarding runbooks.
  • • Use WebP for modern websites while archiving originals as PNG.
Internal linking plan

Keep crawlers in the conversion hub

Link this comparison to the relevant tool, glossary, and documentation pages so every crawl discovers a monetizable route.