Format Showdown

FLV VS MOV

The ultimate comparison guide. Understanding the technical differences between Flash Video and QuickTime Movie.

FLV

flv

Legacy streaming container widely used before HTML5 video adoption.

Pros

  • Small file sizes
  • Progressive playback
  • Easy to embed in legacy players

Cons

  • Deprecated technology
  • No iOS/Android support
  • Must be converted for modern browsers

MOV

mov

Multimedia framework developed by Apple, common in editing.

Pros

  • Professional editing standard
  • Alpha channel support (ProRes)
  • High quality

Cons

  • Large file sizes
  • Compatibility issues on Windows

When FLV wins

Stay with FLV when you need legacy archives or intranet training portals. Its strengths center on small file sizes and a feature set native to Macromedia.

When MOV wins

Choose MOV when your workflow prioritizes video editing or apple devices. It delivers professional editing standard plus modern compression perks.

Technical Specifications

FeatureFLVMOV
MIME Typevideo/x-flvvideo/quicktime
DeveloperMacromediaApple
Release Year20021991
Best ForLegacy archives, Intranet training portalsVideo editing, Apple devices, Post-production

Need to switch?

Opportunity map

Where FLV still wins

Keep FLV when you need small file sizes and workflows depend on legacy archives / intranet training portals. Link those teams directly to the converter above so they can ship MOV deliverables without leaving their browser.

  • • Reference the .flv glossary from this page.
  • • Embed the conversion CTA in docs, wikis, and onboarding runbooks.
  • • Use MOV for video editing while archiving originals as FLV.
Internal linking plan

Keep crawlers in the conversion hub

Link this comparison to the relevant tool, glossary, and documentation pages so every crawl discovers a monetizable route.