Format Showdown

ICO VS WebP

The ultimate comparison guide. Understanding the technical differences between Icon File and Web Picture Format.

ICO

ico

Standard format used for computer icons and favicons.

Pros

  • Contains multiple resolutions
  • Standard for Windows/Web icons

Cons

  • Limited use case
  • Inefficient for general images

WebP

webp

Modern format providing superior compression for web performance.

Pros

  • Superior compression (30% smaller than JPG)
  • Supports transparency
  • Supports animation

Cons

  • Not supported by very old browsers
  • Complex encoding

When ICO wins

Stay with ICO when you need favicons or desktop icons. Its strengths center on contains multiple resolutions and a feature set native to Microsoft.

When WebP wins

Choose WebP when your workflow prioritizes modern websites or app assets. It delivers superior compression (30% smaller than jpg) plus modern compression perks.

Technical Specifications

FeatureICOWebP
MIME Typeimage/x-iconimage/webp
DeveloperMicrosoftGoogle
Release Year19852010
Best ForFavicons, Desktop iconsModern websites, App assets, Speed optimization
Opportunity map

Where ICO still wins

Keep ICO when you need contains multiple resolutions and workflows depend on favicons / desktop icons. Link those teams directly to the converter above so they can ship WebP deliverables without leaving their browser.

  • • Reference the .ico glossary from this page.
  • • Embed the conversion CTA in docs, wikis, and onboarding runbooks.
  • • Use WebP for modern websites while archiving originals as ICO.
Internal linking plan

Keep crawlers in the conversion hub

Link this comparison to the relevant tool, glossary, and documentation pages so every crawl discovers a monetizable route.