Format Showdown

JPG VS ICO

The ultimate comparison guide. Understanding the technical differences between Joint Photographic Experts Group and Icon File.

JPG

jpg

Universal image format with lossy compression, perfect for photography.

Pros

  • Small file size
  • Universal compatibility
  • Adjustable compression levels

Cons

  • Lossy compression (quality degrades)
  • No transparency support
  • No animation

ICO

ico

Standard format used for computer icons and favicons.

Pros

  • Contains multiple resolutions
  • Standard for Windows/Web icons

Cons

  • Limited use case
  • Inefficient for general images

When JPG wins

Stay with JPG when you need web images or digital photography. Its strengths center on small file size and a feature set native to Joint Photographic Experts Group.

When ICO wins

Choose ICO when your workflow prioritizes favicons or desktop icons. It delivers contains multiple resolutions plus modern compression perks.

Technical Specifications

FeatureJPGICO
MIME Typeimage/jpegimage/x-icon
DeveloperJoint Photographic Experts GroupMicrosoft
Release Year19921985
Best ForWeb images, Digital photography, Email attachmentsFavicons, Desktop icons
Opportunity map

Where JPG still wins

Keep JPG when you need small file size and workflows depend on web images / digital photography. Link those teams directly to the converter above so they can ship ICO deliverables without leaving their browser.

  • • Reference the .jpg glossary from this page.
  • • Embed the conversion CTA in docs, wikis, and onboarding runbooks.
  • • Use ICO for favicons while archiving originals as JPG.
Internal linking plan

Keep crawlers in the conversion hub

Link this comparison to the relevant tool, glossary, and documentation pages so every crawl discovers a monetizable route.