Format Showdown

MOV VS FLV

The ultimate comparison guide. Understanding the technical differences between QuickTime Movie and Flash Video.

MOV

mov

Multimedia framework developed by Apple, common in editing.

Pros

  • Professional editing standard
  • Alpha channel support (ProRes)
  • High quality

Cons

  • Large file sizes
  • Compatibility issues on Windows

FLV

flv

Legacy streaming container widely used before HTML5 video adoption.

Pros

  • Small file sizes
  • Progressive playback
  • Easy to embed in legacy players

Cons

  • Deprecated technology
  • No iOS/Android support
  • Must be converted for modern browsers

When MOV wins

Stay with MOV when you need video editing or apple devices. Its strengths center on professional editing standard and a feature set native to Apple.

When FLV wins

Choose FLV when your workflow prioritizes legacy archives or intranet training portals. It delivers small file sizes plus modern compression perks.

Technical Specifications

FeatureMOVFLV
MIME Typevideo/quicktimevideo/x-flv
DeveloperAppleMacromedia
Release Year19912002
Best ForVideo editing, Apple devices, Post-productionLegacy archives, Intranet training portals

Need to switch?

Opportunity map

Where MOV still wins

Keep MOV when you need professional editing standard and workflows depend on video editing / apple devices. Link those teams directly to the converter above so they can ship FLV deliverables without leaving their browser.

  • • Reference the .mov glossary from this page.
  • • Embed the conversion CTA in docs, wikis, and onboarding runbooks.
  • • Use FLV for legacy archives while archiving originals as MOV.
Internal linking plan

Keep crawlers in the conversion hub

Link this comparison to the relevant tool, glossary, and documentation pages so every crawl discovers a monetizable route.