Format Showdown

PNG VS SVG

The ultimate comparison guide. Understanding the technical differences between Portable Network Graphics and Scalable Vector Graphics.

PNG

png

Lossless format supporting transparency, ideal for logos and digital art.

Pros

  • Lossless quality
  • Alpha channel transparency
  • Wide support

Cons

  • Larger file sizes than JPG
  • Not good for print (RGB only)

SVG

svg

Vector format for infinite scaling without quality loss.

Pros

  • Infinite scalability
  • Small text-based files
  • Programmable with CSS/JS

Cons

  • Not for photos
  • Complex rendering for detailed art

When PNG wins

Stay with PNG when you need logos or screenshots. Its strengths center on lossless quality and a feature set native to PNG Development Group.

When SVG wins

Choose SVG when your workflow prioritizes logos or icons. It delivers infinite scalability plus modern compression perks.

Technical Specifications

FeaturePNGSVG
MIME Typeimage/pngimage/svg+xml
DeveloperPNG Development GroupW3C
Release Year19962001
Best ForLogos, Screenshots, Graphics with transparent backgroundsLogos, Icons, Illustrations

Need to switch?

Opportunity map

Where PNG still wins

Keep PNG when you need lossless quality and workflows depend on logos / screenshots. Link those teams directly to the converter above so they can ship SVG deliverables without leaving their browser.

  • • Reference the .png glossary from this page.
  • • Embed the conversion CTA in docs, wikis, and onboarding runbooks.
  • • Use SVG for logos while archiving originals as PNG.
Internal linking plan

Keep crawlers in the conversion hub

Link this comparison to the relevant tool, glossary, and documentation pages so every crawl discovers a monetizable route.