Apple’s take on the MP4 container, often paired with FairPlay-protected downloads. developed by Apple and released in 2005, it has become a standard for TV show distribution, Apple device playback.
Key Features
- Supports chapters and subtitles
- Optimized for Apple TV/iTunes
- High-quality H.264 video
Limitations
- DRM restrictions
- Less universal than MP4
- Requires re-encode for some platforms
When to use M4V?
The M4V format is ideal for TV show distribution, Apple device playback. Its MIME type is video/x-m4v.